Roberta Sydney joins Locatee’s advisory board

Zurich, Switzerland and New York, USA, 23 July 2021 – Locatee, the leading workplace analytics solution, is pleased to announce the recent addition of Roberta Sydney to its advisory board. In the context of a rapidly evolving proptech market for corporate real estate (CRE), it is crucial for Locatee as an industry leader and shaper to foster in-depth industry know-how and experience with long-term vision, bravery and innovative spirit. Such criteria led Locatee to select and nominate Roberta Sydney to its advisory board. 

Roberta’s career and life experience made her the ideal fit to join Locatee – a tech startup contributing to transforming the CRE environment. As an entrepreneur, Roberta founded and grew her own real estate business, developing and managing up to nine million square feet of property. As a senior executive and board member, Roberta has helped numerous companies achieve significant growth, including large, traditional organizations, emerging companies and venture capital-backed startups, and in 2020 she was given the distinction of “Director to Watch” by Private Company Director. This background gives her a unique perspective on the CRE industry and its current transformation.

“My path in the industry has led me to believe that our true responsibility as leaders lies in improving the built environment”, said Roberta Sydney. “In terms of optimizing the footprint of the building, and in terms of enabling a better environment for the people who ultimately use it. Even before Covid, our challenge was and remains to create a place that is engaging to those who come to the office, that enables them to be at their best, and also that fosters fairness and well-being”. 

While her responsibilities during her career have spanned across the globe, Roberta is a through-and-through expert of the US commercial and corporate real estate market, thus aligning with Locatee’s expansion in North America, along with its drive for diversity. “We are ecstatic to welcome Roberta’s skills, profile and perspective to our team”, said Thomas Kessler, CEO and co-founder of Locatee. “The unique scope of her experience, her drive to excel with her skills, vision and thought leadership, are precisely what we envisioned for our advisory board”. Locatee is striving to strengthen the diversity of skills, backgrounds and profiles in its team and initiatives, taking yet another leading position in a slowly evolving industry.

Locatee is the leading workplace analytics solution that transforms complex data into space utilization insight. Developed with a deep understanding of the corporate real estate challenges facing the modern world of work, Locatee empowers workplace leaders to make decisions about their business buildings with confidence.